The customer is always right, even when they’re wrong
Why the customer is always right, even when they are wrong, will come up time to time in your business. You never want unhappy customers. Below are some tips for running a smooth business and keeping happy customers.
Ask questions and listen to make sure that their needs and wants are met.
To make sure that their needs are met, listen to all of the details. Let them tell you what all they expect and ask questions later. Customers always want to feel like #1.
How to make your customers feel like #1
Let them know by showing them that you will go above and beyond for them. Whether you have to change artwork multiple times, meet with them in person or chat with them on the phone a lot. And if you make a mistake own up to it and apologize. Never make it feel like it is their fault.
How to make a mistake right.
Come up with an outline on how you are going to make it right. Show an example or explain it to them. Let them know you will do whatever it takes to make it right. Remember that you want returning and referring customers, so sometimes there will come a time when the customer is right, even when they are wrong, and you will know how to handle it.