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Blis partners with Place Exchange to bring expanded digital out-of-home inventory to its platform

February 7, 2024
Blis Place Exchange Partners DOOH The partnership will give clients expanded access to leading DOOH inventory across Europe and the Americas LONDON, Feb.... Read More
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Categories: Blog, OOH News Tags: Blis, partners, Place Exchange

Perion’s Hivestack Partners with Eletromidia to Integrate Entire Digital Inventory Across 46,000 Screens in Brazil

February 7, 2024
Hivestack Electrimedia NEW YORK & TEL AVIV, Israel–(BUSINESS WIRE)–Perion Network Ltd. (NASDAQ and TASE: PERI), a technology... Read More
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Categories: Blog, OOH News Tags: 000 screens, 46, Partner, Perion's Hivestack

5 Ways to Measure Brand Awareness from OOH

February 4, 2024
Brand Awareness OOH Measurement Out-of-home advertising (OOH) is a great tool for brand awareness. If you (or your advertiser’s)... Read More
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Categories: Blog, OOH News Tags: branding, ooh

Reveal Mobile Announces Partnership with LoopMe for Out of Home Measurement

February 1, 2024
Reveal LoopMe OOH Measurement NEW YORK–(BUSINESS WIRE)–Reveal Mobile, the leading provider of Out-of-Home (OOH) measurement, today announced a partnership... Read More
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Categories: Blog, OOH News Tags: LoopMe, Reveal Mobile

Outdoor Advertising Market Size to Grow USD 38.9 Billion by 2032 at a CAGR of 5.1% | Valuates Reports

February 1, 2024
OOH Ad Market Size to Grow 2024 BANGALORE, India, Jan. 31, 2024 /PRNewswire/ — Outdoor Advertising Market Is Segmented By Type (Traditional Outdoor Advertising, Digital Outdoor Advertising),... Read More
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Categories: Blog, OOH News Tags: 2023, outdoor advertising

Clear Channel Outdoor Holdings, Inc. Appoints Ted White to Board of Directors

February 1, 2024
Ted White clear channel SAN ANTONIO, Feb. 1, 2024 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the “Company”) today announced... Read More
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Categories: Blog, OOH News Tags: Clear Channel Outdoor, Ted White

Lamar Advertising Company to Release Fourth Quarter Ended December 31, 2023 Operating Results

January 31, 2024
Lamar-4th-Quarter-2023 Baton Rouge, Louisiana – Wednesday, January 17, 2024 – Lamar Advertising Company (Nasdaq: “LAMR”) will... Read More
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Categories: Blog, OOH News Tags: 2023, Fourth Quarter, lamar advertising

JCDecaux wins the exclusive advertising concession of Shenzhen Bao’an International Airport in China

January 30, 2024
JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that JCDecaux... Read More
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Categories: Blog, OOH News Tags: Airport in China, JCDecaux, wins advertising

PPDS officially enters Outdoor LED Display market with ‘limitless’ Philips Urban LED 6000 Series teaming with vision for FC Barcelona’s future Spotify Nou Camp Stadium

January 30, 2024
PPDS Philips Urban LED 6000 Outdoor Launch 300124 Open2 all environments: New Philips Urban LED 6000 Series marks PPDS’ official debut into the... Read More
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Categories: Blog, OOH News Tags: hits OOH Display, PPDS

“Mention This Ad” Headlines on Billboards: Pros and Cons

January 29, 2024
Mention this ad - Billboard OOH 2 As out-of-home advertising business owners, account reps, and designers, we’ve all likely had our advertisers... Read More
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Categories: Blog, OOH Creative, Strategy Tags: ad, Billboards, ooh
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