How to Buy Programmatic OOH
Ever wondered what programmatic out-of-home really is and how do media owners buy programmatically on our platform?
It’s a flexible, data rich method to get the most out of the inventory and gives the buy-side scope to make their own decisions outside of fixed rate packages.
From Deal ID’s to Bid Requests we’ve made it simple to understand how buying and selling out-of-home media works programmatically. Check out the video below!
Source: VIOOH
