How to Buy Programmatic OOH


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Ever wondered what programmatic out-of-home really is and how do media owners buy programmatically on our platform?

It’s a flexible, data rich method to get the most out of the inventory and gives the buy-side scope to make their own decisions outside of fixed rate packages.

From Deal ID’s to Bid Requests we’ve made it simple to understand how buying and selling out-of-home media works programmatically.  Check out the video below!

Source: VIOOH

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