World Out of Home Organization appoints two new directors
The World Out of Home Organization has appointed two new directors: Ocean Outdoor Chairman Tim Bleakley and Multiply Group Head of Media and Communication Vertical Jawad Hassan. Simultaneously, Clear Channel CMO Martin Corke is rotating off the board.
Bleakley has played a pivotal role in the growth of premium Digital Out of Home media owner Ocean Outdoor as both CEO and now Chairman. He recently launched the MOCA movement (Make Outdoor Creative again) to highlight the need for creative innovation and fresh thinking.
Hassan played a leading role in bringing together three iconic regional brands – Media 247, Viola Communications, and BackLite Media – in the Multiply portfolio. He was also a leading force in the Group’s public listing on Abu Dhabi Securities Exchange (ADX) in 2021. This appointment gives WOO board representation in the Gulf Cooperation Council, which is one of the most dynamic OOH regions.
He also played an integral role in the launch of FireFly, a New York-based street-level digital media platform, in the UAE and is currently pursuing further geographic expansion.
WOO President Tom Goddard says:
“Jawad Hassan from the Multiply Group is joining and will fill the gap we have in the Middle East since Antonio Vincente of Pikasso departed, and Tim Bleakley the Chairman of Ocean is coming in to add his abundance of energy and ideas to the board, as we review our mission priorities going forward.
“We’d like to thank Martin Corke most sincerely for his stellar service. He has actively supported our sustainability task and several other initiatives. We wish him all the best in his ongoing role under new owner, Bauer Media Outdoor.”
For further information: contact Richard Saturley at richard@worldooh.org
About WOO
The World Out of Home Organization is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of its members. Board members include the major international companies – JCDecaux and Clear Channel – as well as blowUP media from Europe, OUTFRONT Media and Lamar from the US,, Provantage from South Africa, oOh!media from Australia and Asiaray from Hong Kong. In addition, the following OOH associations are represented on the Board, the OAAA in the US, Alooh from Latin America, the IOAA from India, FAW from Germany and the OMA in Australia.
Membership is open to all companies who operate in the OOH sector and, as a non-profit Organization, funds are reinvested in industry issues such as research and the annual international congress. WOO is a member of EASA in Europe, as well as a founding member of ICAS, and actively works to help the membership with legislation issues within their own countries as well. It also aims to lobby for Out of Home advertising with authorities, international organizations, opinion formers and other elements of the communication media. More information is available at www.worldooh.org
