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Ocean joins celebrations to mark historic Coronation weekend

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Watchfire Signs
Ocean marked the Coronation of King Charles III and Queen Camilla with colourful celebratory messages which appeared across its UK wide estate along with a domination of London’s Piccadilly Lights.

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Coronation content appeared on large format city centre and roadside screens up and down the land for three hours on May 6 as the Royal processions and historic ceremony unfolded.

In London, a special five-hour domination saw the Piccadilly Lights switch from a celebratory message to a photograph of the King and Queen moments after they were crowned in Westminster Abbey. The screen space was given by Landsec which owns Piccadilly Lights.

For 15 days in the lead up to the Coronation weekend, Ocean screens carried adverts supporting The Big Help Out, an opportunity for people to lend a hand by volunteering for community projects in their local neighbourhoods.

The artwork was created MCSaatchi and the screen space was given by Ocean.

Source: O/O

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