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McDonald’s Celebrates Heatwave with Dripping Milkshake Advertisement

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Verde Capital Ad 1

As the temperatures in the United Kingdom start to rise once more, McDonald’s is capitalizing on the hot weather to attract customers with its refreshing milkshakes.

A novel billboard advertisement from the renowned fast-food brand showcases a subtle glimpse of its iconic golden arches and a solitary droplet of its unmistakable strawberry-flavored milkshake.

This outdoor ad, created by Leo Burnett UK, is not the first instance of the fast-food giant embracing minimalist branding. Just a month ago, McDonald’s garnered attention with a sun-drenched sequel to its widely acclaimed ‘Raise Your Arches’ campaign.

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